THE STARTING BLOCK

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Tonic Hairdressing had the talent, the vibe and the loyal clients — but their digital presence wasn’t quite matching the magic happening in‑salon. Their website needed a glow‑up, and they wanted a smarter way to consistently attract new dream clients (not just rely on word of mouth).

They came to Aunty Frank ready to elevate their online presence and turn clicks into confirmed bookings. The goal? A website that truly reflected their brand personality — and a lead generation campaign that kept those appointment books nice and full.

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THE IMPACT

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We designed and built a fresh, modern website that felt just like Tonic: stylish, welcoming and confident. Clear service breakdowns, strong calls‑to‑action and a seamless path to booking meant clients could move from browsing to booking without friction.

Then we switched on a 90‑day lead generation campaign designed to attract the right local audience. With strategic targeting, scroll‑stopping creative and consistent optimisation, we generated a steady stream of qualified leads — turning interest into real, paying clients.

The result? More visibility. More enquiries. More bookings.

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“Shari is so professional and creative with what she does. She has really helped grow my business with her marketing campaigns & I have found her very easy and professional to communicate with.I’ve always been a bit nervous about marketing my business but she has done wonders for it and I’m ever so greatful for her help and expertise. I would highly recommend Shari for any business wanting to succeed.”

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Rachel Reid - Tonic

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